Posts Tagged SMB
How we make our customers happy
Posted by admin in Small Business, Uncategorized on December 15th, 2009
I believe it is important to reflect on why clients have chosen your company for the services you provide and how you make them happy.
Most days we are all rather busy running our companies and do not take the time to really stop and pause and think – why are all of these clients dealing with our company?
What is it that we are doing right?
Why do these clients call on a regular basis or renew the yearly contracts?
Is it our expertise?
Is it our pricing?
How about our exceptional staff or our marketing skills?
Perhaps it is just a case of being good at what we do.
All of these are important but in many cases others likely do these just as well
At the end of the day I believe it comes down to the philosophy that you use to guide your business and your ability to take on clients that share this philosophy as well.
If there is a clash in corporate values between you and your client – the relationship will not work.
If you run your business with integrity and honesty then having a client who does not value these ideals will not be a good fit.
If the client does not value the core values of your organization then you will not retain the customer.
Our philosophy is that every member of our company will look out for the interest of every client and manage their technology with integrity, trust and complete honesty.
This is how we make our customer happy as this underlying principal guides everything that we do and very interaction that we have.
Perhaps it is time to ask your provider – what is your philosophy?
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Starbucks – Something Positive in our Lives
Posted by admin in Uncategorized on June 20th, 2009
Does Starbucks make a difference in your life?
Where else can you go and have a great cup of coffee, work on your laptop and enjoy the atmosphere?
Given the fact that Starbucks has not done as well financially in the past year as previously seems to give negative people something to talk and write about.
There is nothing wrong with $4 Latte and no reason to give them up just because some folks feel that it is excessive.
Starbucks is not just about the coffee.
It is about the experience and sometimes it is a place that just makes you feel good.
The doomsayers may take delight in the recent challenges that Starbucks has faced but Starbucks will persist and prosper.
When did you last to go a McDonalds, Dunkin Donuts or Tim Horton’s for a coffee because it made you feel good?
I came into my local Starbucks today to write my blog and I do so for a reason. I could easily write this blog at the office or at home but I do not since the Starbucks experience inspires me.
Let’s be positive and enjoy the finer things in life.
Mike Haworth
Binatech System Solutions
West Seneca, NY and Hamilton, ON
The Time and Materials Service Model for SMB is Broken
Posted by Mike Haworth in Small Business on May 8th, 2009
Why Most Companies are Unhappy With Their IT Service Provider
Most companies we contact express dismay with their IT Service Provider. These companies complain about endless bills and a lack of partnership with their Provider. The reason for this is that most Service Providers bill clients on a Time and Materials basis.
The client wants the problem fixed as quickly as possible to save money and the consultant is able to bill more the longer the call takes and the greater the frequency of problems. This conflict of interest does not work in the best interest of the client.
This approach is reactive, the consultant is rushed to complete the work and the client usually does not allocate time for the consultant to properly manage the Network. This Time and Materials Service Model is Broken.
There is hope. By entering into a relationship with a Service Provider where you are not charged by the hour results in a better managed network with much fewer problems.
A new breed of IT Service companies has developed over the last 5 years where the focus is on strategically managing IT Resources for the SMB market place. If you own an SMB it is in your interest to identify providers where they will take ownership of your entire IT system and be held responsble for all IT matters. These service companies will offer a flat rate per server and workstation and will look after all issues for the set fees.
If an IT Services company believes 100% in the IT management that they provide then they will be willing to be held responsible and charge a set fee.
Something for Small Business owners to consider.
Mike Haworth
President,
Binatech System Solutions
Hamilton, ON and West Seneca, NY
When a problem arises the client contacts the Service Provider who arranges a time to come on site, who then bills the client for the time taken, for every hour spent on the job.